Targeted job coaching leads to more success! Use the potential of a strong positioning. I’ll show you how!

Targeted job coaching leads to more success! Use the potential of a strong positioning. I’ll show you how!

Everyone, regardless of their career level, can benefit from targeted career positioning. I have seen the most success by coaching and consulting CEOs, executive board members, senior leaders and managers. Whether through Linkedin presence positioning, CVs and motivation letters or smart consulting on networking and job-search strategies.

Why your positioning is essential. Personal branding is still widely underestimated. I often wonder why senior executives or manager don’t invest more time in it before they hand in their notice, before they receive one or before relocating to Switzerland. Being prepared ahead of any potential time pressure or need is a real advantage. C-level and senior management roles are not abundant — not even in a small market like Switzerland.

So how do you position yourself effectively?
When you step out of your comfort zone with professionalism, authenticity, and the right mindset, you make a lasting impression on headhunters and recruiters. At the same time, you quietly open new doors within your existing network.

Position yourself strategically on Linkedin.
Stand out from the crowd professionally and goal oriented as a senior executive or manager. Create a compelling presence (profile, content marketing and networking) on Linkedin that leaves a strong and lasting impression. Over more than ten years I have trained and coached CEOs, executive board members, senior leaders and managers to build or refine a strategic, authentic Linkedin profiles. What exactly do headhunters and recruiters focus on? They search actively by using keywords, skills, job titles and signals of leadership impact.

Headhunters and recruiters are researching and networking on Linkedin 365 days a year.
Never underestimate that recruiters and headhunters thoroughly check candidates on search engines and other platforms and as well as on Linkedin. That is long before any interview takes place.

The first impression counts.
Your CV and motivation letter must evolve with current market conditions and specific role requirements. It is essential that you understand these realities and know exactly what headhunters and recruiters value most. Are you familiar with today’s expectations and the Swiss standard? The regional differences and industry-specific nuances? In recent years I have reviewed countless CVs and motivation letters. Many documents showing an unclear positioning, confusing structure, poor readability and missing critical information. Switzerland’s job market is small and highly networked. Personal connections and reputation play an enormous role.

Recent client success stories.
A member of the executive board of an international company secured a new role at one of Switzerland’s leading organizations within just three months after my coaching and consulting. Thanks to a strategic and goal oriented Linkedin strategy and presence. A former CEO built strategic connections with headhunters, which directly led to conversations and concrete job offers. On average, my clients triple their visibility on Linkedin within eight weeks.

Unsure how to truly stand out and convince?
Unfamiliar with the current application requirements in Switzerland, or the most effective job-search and networking strategies here? Many highly qualified executives and manager face the same challenges in Switzerland’s compact, competitive, and heavily networked job market. Rejections pile up despite strong credentials because applications often miss the mark on what headhunters, recruiters, and Swiss employers expect today.

The job market has shifted; securing a C-level or manager role has become more intense.
It can sometimes feel like a marathon. That is the reality in Switzerland right now. Most job seekers lack the in-depth knowledge and dedicated time needed to navigate it effectively. That’s why external coaches, consultants, and Linkedin coaches are valuable. They show you precisely how to approach it, from positioning and strategy to execution.

My Job Coaching and Consulting Services:

  • Define your positioning with a clear USP (Unique Selling Proposition)
  • Personalized coaching for your CV and/or motivation letter
  • Smart job-search strategies: How to land your dream role in Switzerland
  • Tailored and strategic coaching and consulting for your Linkedin presence (profile, job strategies, content marketing and networking)
  • Valuable outside perspective

Your advantages:

  • Achieve your career goals faster and with less time investment
  • High-quality knowledge transfer during and between coaching and consulting sessions
  • Strategic, efficient, and results-driven work based on proven best-cases

Are you looking for competent and solution-focused support?

Over the past 10 years, I have successfully coached and advised more than 500 senior executives and managers through individual coaching or in group settings. My coaching is in-depth yet highly efficient: in just a few sessions, we develop your positioning, create or refine your CV and/or motivation letter, and/or optimize your Linkedin presence so that it convinces Swiss headhunters and recruiters. You save valuable time in the process. Let’s work together to move your career forward in Switzerland.

Would you like to achieve similar results? Get started now. Contact me for an initial consultation at hello@erica-kessler.com or learn more on my career website.


I’m Erica Kessler the founder of Social Media Leaders GmbH and a job coach and consultant, Linkedin strategist, trainer, coach, guest lecturer at Swiss universities and speaker. I empower CEOs, C-Level executives and manager job seekers to boost their influence and find a job faster with job strategies and using Linkedin marketing strategically.