Insights in the Linkedin newsfeed algorithm. Generate more attention and reach.

18. Februar 2024

Insights in the Linkedin newsfeed algorithm. Generate more attention and reach with goal-oriented posts and engagement.

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How a Linkedin influencer program leads to business success

29. Oktober 2023

With employee advocacy, companies can achieve measurable results by influencing and getting reach globally – through the development of trusting employees and appropriate marketing and networking strategies. How can the right target audience be influenced? Implementing a strategy, empowering, training and educating the CEO, executives and your employees is what leads to success.

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How to make a powerful first impression on Linkedin mobile

6. Oktober 2023

You have just five seconds to position yourself as an expert with your Linkedin profile. When people find you on Linkedin mobile, they will only see your profile picture and headline.

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Personal Branding is part of the CEO job

4. April 2023

Personal Branding is part of the CEO job. Today digital branding and social media marketing is part of the job. Every CEO needs a strategic and authentic Linkedin presence. In doing so, CEOs are signaling that they are open to conversations on social media. They are also showing that using digital marketing for their important messages is important.

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Stand Out with These 5 Linkedin Actions

1. März 2021

Being active and engaging on Linkedin is where the magic really happens—and helps attract more favorable interest to your Linkedin profile or business and strengthen your personal brand.

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How Hsiu-Fen Lin Was Found By Her Future Employer on Linkedin. Client Job Seeker Success Story

11. Januar 2021

Hsui-Fen Lin and Erica worked together to improve her Linkedin profile —and through the influence of job titles and keywords, she was found by her future employer.

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5 Reasons Why a Linkedin Company Page Helps Organizations

11. Januar 2021

In essence, a Linkedin company page helps you get found, gets clicks from your employees profiles, make a great professional impression, and stand out. It tends to rank highly in search results and you will get clicks on your website.

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My exciting journey to the six year anniversary. A highlight was visiting the Linkedin headquarters in San Francisco.

4. Januar 2021

I flew to the heart of social media, the United States, where I attended the largest global social media marketing event in March 2015 in San Diego. This was an eye-opener and I realized immediately that CEOs, mid-size SME, organizations and universities are not strategically using Linkedin to its fullest potential in Switzerland.

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I can increase your exposure, drive your business and support your goals with my premium Linkedin training and consulting.